THYIM is a new company founded and based on what we all have in common, a true need for help.
The concept first came to the Founder, R.M., over 5 years ago. R.M. was stranded on Interstate 96 in Novi, Michigan and contacted a roadside assistance provider – the service should have arrived within 60 minutes. This simply was not the case. After waiting for more than four hours in the middle of winter, the vehicle ran out of fuel.
R.M. thought, “I just wish somebody, anybody, could bring me some gas!”
In August 2022, R.M. spoke to a 92-year-old woman sitting on the side of the road waiting for a major roadside service company to assist her. There was a huge delay which resulted in the elderly woman soiling her garments and feeling too embarrassed to ask for further assistance. R.M. was instantly taken back to that experience on Interstate 96, of not having access to food, water, or a bathroom.
These situations were the catalyst to get THYIM up and running and to ensure people received help safely and in an adequate amount of time.